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Nikon and T-Mobile partnership
Ralf Jurrien : September 23th 2007 - 18:20 CET
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 Nikon and T-Mobile partnership : Nikon’s newly announced CoolPix S51c and my Picturetown are set to revolutionize the way in which consumers share and store images. my Picturetown, Nikon’s new photo sharing and storage service, allows the consumer to email pictures to friends and family, send their pictures to a Blackberry device for viewing, or post them to a blog or social networking site. Adding to the convenience of this camera, Nikon has partnered with T-Mobile USA to provide CoolPix S51c customers with a complimentary six month subscription to T-Mobile’s HotSpot Wi-Fi service for digital cameras, allowing the user to send images and videos to friends and family from the nearly 8,500 T-Mobile HotSpot locations nationwide.
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 Nikon CoolPix S51c digital camera
“Nikon leads the photographic industry in wireless technology,” says Bill Giordano, General Manager, Marketing, CoolPix, Nikon Inc. “Nikon’s all-new ‘my Picturetown’ service allows S51c users to email their images to family and friends across the globe or upload them to Nikon’s photo archiving service. The partnership with T-Mobile USA provides customers with the opportunity to share their images easily and seamlessly from a variety of locations.” The T-Mobile HotSpot service is available in Starbucks coffeehouses, Borders Books & Music stores, FedEx Kinko’s Office and Print Centers, airports, and the airline clubs of American, Delta, United, and US Airways.
Nikon CoolPix features
The new Nikon Coolpix S51c also features Pictmotion, a built-in slideshow program that lets you select a range of images, pick a style, and choose your soundtrack using either the 5 pre-installed music files or your own music, loaded via a Secure Digital flash memory card. Thanks to Pictmotion, you can watch a slideshow with family and friends on the large internal LCD monitor or on external TV monitors. The Nikon S51c comes with a rechargeable Li-ion Battery, AC adapter, Software Suite CD-ROM, AV/USB Cable and Dock Insert and strap.
Nikon CoolPix S51c - Availability
“Through this partnership with Nikon, T-Mobile HotSpot is expanding the ways customers can stay connected,” said Joe Sims, Vice President of New Business at T-Mobile USA. “Now Nikon CoolPix S51c customers can store and share pictures with friends and family by connecting at thousands of T-Mobile HotSpot locations across the country.” In addition to having this innovative Wi-Fi feature, the CoolPix S51c is an 8.1 megapixel camera with a 3x Zoom-Nikkor Optical VR Image Stabilization lens with high-quality imaging performance, and advanced sharing technologies. The CoolPix S51c digital camera will be available nationwide in September 2007 with an MSRP of $329.95.
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